FILTER; ALL, 3D, AI, AR, BRANDING, CMS DESIGN, CREATIVE PRODUCTION, DESIGN, DESIGN STRATEGY, DEV, DIGITAL PRODUCTION, EXHIBITION, ILLUSTRATION, INFO ARCHITECTURE, PRODUCT MGMT, RESEARCH, SOCIAL, UX/UI, WEB3, THOUGHT LEADERSHIP
2024 MATTE SUPERBOWL HELMET, AI
MATTE last-minute social asset nod to Superbowl LVIII, AI imagery via Midjourney, post-production, in collab with Rene Gibson (3D)
AI, SOCIAL, DIGITAL PRODUCTION, 3D
2024 HERE ON TOUR, WEB3, DIGITAL DESIGN + UX / UI
digital design strategy, branding, and UX / UI design for artist Niles Luther’s genesis NFT collection converging classical music, fine art, and the blockchain— “HERE, on tour”, development by Niles Luther
UX/UI, WEB3, DESIGN, DESIGN STRATEGY, BRANDING
2024 MATTE FILMS WEBSITE
design / development of mini splash for the film arm of the MATTE ecosystem, incl. Andy Balboa (design) & Lucas Vocos (development)
UX/UI, DEV, DESIGN STRATEGY
2024 BROADWAY LOCALUX/UI e-comm design, site art direction (+ digital design treatments) & build (on cargo.site) for Drew Clark’s NY based label broadway local
UX/UI, DEV, DESIGN STRATEGY, DIGITAL PRODUCTION
2023 OFFICE-CORE SERIES FOR MATTE SOCIAL, AImini social collab with Chester Huynh (sr brand manager) for MATTE, office-core social series imagined through Midjourney AI
"the majority of AI imagery you see is either very weird or very beautiful, and occupies a space you either know very well or not at all—the intentionality behind this series was to straddle the line between both dichotomies and make something that felt yes very AI but also very true to us"
AI, SOCIAL, DIGITAL PRODUCTION
2023 MUSEUM CONSULTANT PORTFOLIO
UX/UI design, custom iconography design, custom infographic design, work through rei + Charlie Williams ‘s UANDME.studio
UX/UI, DESIGN STRATEGY, ILLUSTRATION
2023 JRNY NFT COLLECTIVE, PLATFORM BUILD
digital lead for UX/UI platform design & development for JRNY NFT collective (+ info / CMS architecture), through MATTE projects incl. Rene Gibson (3D), Tommy Park, Andy Balboa (design)
DESIGN STRATEGY, UX/UI, INFO ARCHITECTURE, CMS DESIGN, 3D, WEB3, DEV, NFT
2023 MATTE PROJECTS AGENCY DIGITAL REBRAND (PLATFORM REDESIGN)end-to-end digital lead covering design strategy (information + CMS architecture), UX/UI design & development of a new digital platform for MATTE agency to align with new brand identity and agency needs, via MATTE & incl. Rene Gibson (3D) Andy Balboa (digital design), Max Levine (seo), Chester Huynh (brand) & Lucas Vocos (development)
DESIGN STRATEGY, UX/UI, INFO ARCHITECTURE, CMS DESIGN, DIGITAL PRODUCTION, DEV, PRODUCT MGMT
2023 MATTE PROJECTS AGENCY DIGITAL REBRAND (BRANDING)digital design and production lead for MATTE Projects agency digital refresh (brand and design system), aspirations to move the brand from hype-makers to taste-makers, via MATTE & incl. Andy Balboa (design), Chester Huynh (brand)
DESIGN STRATEGY, DESIGN, BRANDING